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jihlas

Zihla Salinas Arbit, Advisor

Zihla is an industry veteran with expertise in business development, corporate development, and strategic partnerships. She is an active board member and consultant for agencies and private equity firms that utilize her industry expertise within their portfolio companies and prospective investments.

As co-founder of Conspiracy Theory, Zihla spearheaded the creation of a powerful advertising and marketing network that caters to Fortune 500 clients by acquiring top-tier specialist agencies.

Before this, she was the U.S. CEO and Global CMO of ENGINE, overseeing global brand identity and integrated media capabilities. Her diverse C-suite experience extends further, with her tenure as CEO of Trailer Park, a leading entertainment marketing and content creation company, and as Managing Director of Doner LA, a full-service agency within the MDC Partners network. She also served as SVP of Strategy & Development at MDC Partners, and as CMO of RAPP.

Zihla currently serves on the Board of Directors for the Marcus Graham Project, highlighting her commitment to diversity and inclusion within the industry.

She holds a Bachelor of Business Administration from the Isenberg School of Management at UMass Amherst.

In her spare time, Zihla is a doting mother of two amazing children and spends time with her family, pets, and beautiful horses.

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